Unto you therefore which believe He is precious.
You can talk about any topic with the world and evoke a response. You can even talk about God and find them willing to talk “religion.” But the mention of Jesus separates the believer from the unbeliever. To those who believe, He is precious. For many who do not believe, He was just another religious leader, a good man. Without Christ we would have nothing. He gave His life to redeem us. He indeed is precious.